Hue is a return to excess. It is an attribute of colour that distinguishes one shade from another. Shot across richly detailed interiors and carefully constructed studio sets, the editorial rejects the monotonous minimalism dominating contemporary visual culture in favour of something bolder and unapologetically layered.

 

The aesthetic language is borrowed from both fashion and French interiors such as ornate wood panelling, tarnished gold frames, and spaces that feel lived-in and steeped in history. ‘Hue’ examines the intersection of fashion and interior space through a carefully curated approach to styling that embraces heavy layering and rich textures.

 

Models inhabit these environments in looks that match the maximalist energy of their surroundings, wearing fashion that demands presence and refuses to disappear. The editorial prioritises atmosphere over trend and texture over clarity, with every frame composed deliberately yet feeling as though these moments existed long before the camera arrived.